Nell Merlino- Founder Count Me In Revival


About Nell

Creator of Take Our Daughters to Work Day, Nell Merlino is a powerful force for the advancement of women and girls. She helps corporations, individuals, not for profit organizations, and countries elevate the visibility, voice and value of all females. In her role as a strategist, creative, and communications expert, Nell develops collaborative campaigns and programs that mobilize millions of people for action.

Founder & President -Strategy Communication Action Ltd.

Nell Merlino founded Strategy, Communication, Action to help clients create highly effective and award winning business and communication strategies and campaigns. She created and produced Take Our Daughters to Work Day for the Ms. Foundation for Women in 1993. Most recently Nell worked with The Female Lead in London.

Clients include Amnesty International, Calvert Investments, Citi Group, Columbia University School of Public Health, Earth Day, Lifetime TV, Ms. Foundation for Women, Natural Resources Defense Council, Nelson Mandela Welcome Committee, NGO Forum on Women in Beijing, Sierra Club, Smart & Sexy, The Commonwealth Fund, The Female Lead, The Sister Fund and YWCA.

Count Me In for Womens Economic Independence

Count Me In is the national not for profit Nell Merlino founded to help women business owners grow their companies. Though the Make Mine a Million $ Business and the Women Veteran Entrepreneur Corp., Count Me In changed the game introducing live competitions, peer to peer coaching and sustained national press coverage that generated billions of media mentions for women business owners. Products made and sold by Count Me In business owners can be found on Main Streets across the country, like clothing and accessories store, “The Brownstone” on 125th Street in Harlem and everywhere on Amazon. There are products available in major airports like macrobiotic snack makers and through big retailers including Whole Foods, Walmart and Bed, Bath & Beyond. Businesses continue to grow like “Major Organizers” started by Major Mom, a 19 year veteran of the US Air Force She started in one location and now has a dozen franchises.

In her role as a national leader of women business owners Nell served as a Pathways Envoy for the US State Department to facilitate relationships between US and Latin American women business owners, served on the committee that developed the Walmart’s Global Women’s Economic Empowerment Initiative and served as Jury Member for the Cartier Women’s Initiative.